Book Review Raving Fans: Ken Blanchard

Keeping up with customer service in my line of work is always a priority.  I generally love Ken’s work and look for new avenues to learn.

But for me and my years of service this falls on a book I should have read in the beginning.

  1.  Create exceptional products and service. 
  2. Ensure no customer is left unhappy.
  3. Always create exceptional experiences.

For anyone starting in Customer Services this is for you.  For seasoned pros that have a thriving business and follow these three rules.  Pass

If you don’t BUY it!

Book Review: Beam Straight Up: The bold story of the first family of Bourbkn

I love any book based on bourbon, doubt the history of bourbon, or even had a drink bourbon! But when I delved into beam straight up I was a little disappointed it didn’t feel like a story that captivated me it felt more of a story that someone else wrote from Wikipedia. 

Well there were pictures in interesting anecdotes leave through the book it felt more of a narrative than a story and I didn’t have anybody in to any of the characters, I mean I knew they were living in a new they really did this but it felt was very matter-of-fact and not excited.

Now the beam story is an amazing one at best they created some of the worlds best bourbon and they are “the first family of bourbon “I just don’t know if it was worth the read.

As I write this I am pulling 100 proof bottle of Jim Beam out of the cabinet.

Book Review:Positioning-The Marketing Classic. 

Confidence is always the number one characteristic to help carry a audience.  number two is stories.  Engage your audience and they will return with your full attention.

Al Ries and Jack Trout do a good job enticing the readers that creating imagery and enticing stories to sell your products or launch your career.

The chapters are clear and concise and not overly wordy.  If your looking to create a new brand image pick up your own copy.

Kings County Guide To Urban Moonshining-Book Review.

On my way to learn about the history of Bourbon.  I came across Kings County Guide to Urban Moonshining.

Now I got this book from a used realtor on Amazon, I’m sure glad I didn’t pay full price.  While full of decent information on the history on Kings County Distiller History.

But coming to the distilling secrion which I was most concerned about fell flat,  no tips or real tricks but a regrrgitation on most how to guides and theory’s.

For this I was disappointed,  but the writing style was easy to follow and treated it’s reader to the respect they needed.

Would I recommend no, will I resell Possibly!